Thursday, May 21, 2015

How Data Can Increase Your Sales


Knowing Your Customer 


The more we know about our past customers the more we can tailor our marketing to their specific needs and interests. There is nothing that says "I don't know or care about you" than sending marketing messages to people for products and services that they could never use.

The more quality information you have on customers the more you can tailor our offers and program your future contact with them at appropriate times.

Collecting all that information means that a highly flexible database for marketing is necessary.  This is not your customer list that you may use for your tax purposes, this must have more functionality than that. It should be kept updated with new information added to the file when the client is interacting with the business or buying.   While this can seem like a lot of work, it is the key to building a business asset will have the capacity to bring you more sales, more profit and less wasted effort.

It will also enhance your business appeal when the time comes to sell the business.

Adding social media to the mix really boosts the range of ways this database can be used effectively.


Know Your Prospective Customers Too! 


Long before they become customers you may have touched on people who will become customers in the future. Creating a database for these people too is a sensible way to collate the historical contacts you have had and each contact puts us closer to a sale.

Profiling  Your Customers


Taking the time to profile existing and past customers is a good way to deal with the true substance of your customer base.  To do this you need  to have access to the information that will let you identify key aspects of your customers actual buying history, value of the client to your business over time - Lifetime Value, (dollars they have spent with your business over time)so that your analysis can yield to you quality data that is both objective and subjective. For example Lifetime value is objective (it is a factual data point) and the customer's ability and willingness of referring new customers to you may be more subjective.


Customer Personas


Once you have a review of your customer profiles you can identify different types of customers by their characteristics that they share. This also allows you to analyze how that compares with what you would regard as an IDEAL customer. You may have very few of those and lots of customers who are not yet ideal, but unless and until you work through the process you are just guessing.

Guessing is notoriously unreliable. Many times the customers who seem to be the most valuable to the business - are not the ones who are supporting us best.

Now you have your groups of  customers separated you can go deeper and create a picture that you build from adding in more common details.  Demographic information and income bands and aspiration positions.

You can name each group so they are easy to bring their defining characteristics to mind when you are creating promotional offers for them that are a good fit for their buying patterns and product preferences.

More information on setting up buyer personas here 


The Database


Capturing the data helps marketers to:

  • Recognize who the customers are
  • What products they have with the company
  • What products they don't have with the company
  • When buying needs might arise
  • How many times the customer has returned to buy
Smart managers make sure that the company can maximize the potential of the database by treating every customer as an individual. 


Target Information To Customers



While big corporations are investing millions of dollars in fine grain data mining of their customer buying traits, all businesses can at least begin to market smart by collating useful data to drive new business and retain existing customers. 

Every contact with a customer is an opportunity to enhance the customer database and to use the information in a timely manner to target messages correctly and to encourage interaction with the customer in a two-way communication. 

This is the beginning of Relationship marketing and where businesses can build on their knowledge of customers to provide them with standards of service that meet their needs and bring them coming back again and again. 

What This Means For Your Business


That's a great jump-off point for generating more referrals and becoming a part of the customers' networks of friends and family who have potential to also become customers. 




Related posts:

Inbound marketing - the new old fashioned service 
Many hands make lighter work of social media for local businesses
Here's how to save time and get good content for your business online
Inbound marketing the new old fashioned way to do business
Financial planners: Social Marketing the key to keeping business on the books
Business writing not just on the social media wall
What every business should know about social media

Like to discuss your business?
Call Lindy Asimus on 0403 365 855 or use the contact form on this page.

  Lindy Asimus Business Coaching

Subscribe to Actionbites Blog

Tuesday, May 05, 2015

7 Steps To Make Your Business Strong


"A man who stops advertising to save money is like a man who stops a clock to save time."  – Henry Ford

Running a business can be so rewarding... but it can be tough too. Problems are faced in small business and if we are not careful they can be handled emotionally not with a rational approach that the business needs to maintain.

Some of these issues - many of them - are around money. Pays, expenses, things that take money out of the business, but at the end of the day are just elements of The Cost Of Doing Business. 

When managed well, the issues below can be a productive and rewarding aspect of the business, not just a problem to be avoiding.  When managed well, or not managed at all, they threaten the viability and future of the business.

1.    Pay employees correctly. 

Every week there are more cases being resolved with small businesses being found to have underpaid employees resulting in this money having to be repaid PLUS the fines and damage to reputation that follows.

About fifty claims against business are made by the Fair Work commission each year.

Aside from being fined and having to eventually pay the money anyway, this approach to avoid paying employees fairly has side effects that work against the business and cost the business money and status.

When you underpay or try to cheat your employees, the business is

  • Not making the most of staff productivity 
  • Generating ill will 
  • Encouraging theft. 
  • Making a goose of yourself in the public eye. 


If wages are an issue then the real issue is the business model. Time to revisit that and work out the viability of the business and a strategy that will allow the business to trade effectively AND pay the expenses that the business is responsible to pay.


Current financial position of the business - knowledge is power


For some businesses the root of the problem will be a lack of understanding and control of the current financial position. This is why a good bookkeeper and accountant that can help you monitor your costs, income streams, help to set a proper pricing model in place. Tidying up the financial management, together with a marketing plan to generate more sales and repeat business is vital.

2.   Respond smartly to reviews or complaints online or offline. 

There was a time not all that long ago when a business would pay for an advertisement in the Yellow Pages and the phone would ring, and any complaints that customers had would be shared with a dozen of the people they know. 

Not today. Today nobody uses the Yellow Pages, and the first place people seek information and resources to access, happens on Facebook or their other social networks.  Maybe they use Google too and cross reference what they find with their friends' recommendations. 

Complaining To The Many

When they complain, customers don't now complain to a dozen people. They complain online and that goes out to hundreds of people, possibly thousands and very likely ends up on a website that Google indexes and stays there for ever and brings up when someone searches for your business. 

Sometimes the business owner responds by attacking the customer. 

Sadly, it is becoming all too common to see businesses in the spotlight for all the wrong reasons. They are in the media because of their bad attitude to customers. Here is the most recent example to hit the headlines, but it is a regular story on social media.

It can be tempting to defend a complaint against a business, if there is something bad posted online or a bad review posted on Facebook, or Tripadvisor or any of the other review sites. Responding defensively is the worst possible way to respond!  The business needs the response to be measured and according to a well rehearsed protocol that defuses the situation and doesn't turn it into a major embarrassment, due to a poorly considered and emotional response taken in the heat of the moment.

3.    A Plan For Recruiting And Bringing On New People. 

It's been estimated that recruiting a new employee can cost in real terms, more than a year's salary.   So making a good choice and bedding them into the company well so they can flourish is a responsibility the business owner needs to take seriously and in doing so reap the benefits of a productive employee. 

Common problems that new hires face - and that bite the business as a consequence are things like:

  • No standard policies 
  • No documented roles and responsibilities 
  • No clear job description
  • No process to hire with well chosen criteria and according to the needs of the role
  • No induction
  • No clarity on who reports to whom
  • No company standard procedures 
  • No buddy for the new hire to find out things they need to know without bothering the manager. 
  • No effective system for managing performance 
  • No training system or budget
Just as having none of these things is detrimental to a business, putting these in place will make hiring new people much more simple, more effective and allow the new person to fit right in without having to guess what is expected of them to please you and fulfill that role to the best of their ability.


4.   Market Consistently Week In - Week Out

Waiting till the new work dries up and then thinking about marketing is a disaster! When you develop a marketing plan you don't have to guess any more what needs to be done. Once the initial details of the plan, the responsibilities, assigning of staff to carry out the activities and budget allocated, you will have a schedule of activities to follow much like a blueprint of a house to be built, that can be put into place at the times decided on, and the results reported so that you can follow your progress and make adjustments as required.

You'll want to document activities: 


  • In traditional advertising channels
  • Clarity of your message 
  • Segmentation of customer personas
  • campaigns for marketing programs throughout the year
  • customer nurturing 
  • new client acquisition
  • developing an online presence and 
  • developing content marketing 
  • updating content marketing to build your network in the social environment
  • inbound marketing 
  • marketing calendar
  • social media scheduling 
  • training needed 
  • reporting and monitoring 
  • budget and sales attributed to marketing campaigns 
With this in place it is like your business' marketing machine that chugs along 24 hours a day. 7 days a week leading people to your business. 



5.   Expect Good Things To Happen In Marketing Because You Allocated A Budget To Make It So


Not allocating a budget for the marketing activities and other essential activities the business needs starves it of the very thing it needs to produce consistent new business and repeat sales.

What the business needs, requires making available the resources to be dedicated and made available for such purposes.

6.   A sales strategy and sales training program

Sales don’t just happen. Too many businesses have no formal sales strategy or training system in place and no ongoing education to ensure sales staff are developing and improving their sales expertise.  When that happens the owner of the business is not doing the business, nor the customers and not even the employees, any justice at all.

7. Your fully functioning marketing database drives profit

Not building up a customer and prospect database to use for marketing is like paying rent on the premises then keeping the front door locked.

These are the people who  can bring you more sales and without collecting their data you have wasted that opportunity for more sales and more profit and more satisfaction of customers.

Summing Up


Each of these 7 steps are achievable and are the hallmark of a business with plans for a long and prosperous future.  Equipping the business with the insulation it needs to weather the stormy economy is number one responsibility for any business owner. If these are not areas that you are confident to improve alone do get some help.

The strength of any business will be a reflection of the strength of the owner to be willing to make the steps necessary to get the help they need.


Related posts:

Inbound marketing - the new old fashioned service 
Many hands make lighter work of social media for local businesses
Here's how to save time and get good content for your business online
Inbound marketing the new old fashioned way to do business
Financial planners: Social Marketing the key to keeping business on the books
Business writing not just on the social media wall
What every business should know about social media






Like to discuss your business?
 Contact Lindy Asimus on 0403 365 855
 or use the contact form on this page.
 Lindy Asimus Business Coaching
 Subscribe to Actionbites Blog

Sunday, April 12, 2015

Pinterest: For Service Businesses

Your Pinterest Boards Can Be On ANY Topic! 

I'm a big fan of Pinterest and in a post on it to a group over on Linkedin I was asked:

"Do you have some examples of using Pinterest to market a service?"

I made a quick search and came back with these examples. 


Service Businesses Using Pinterest


This is a building company that provides new building renovations, new homes and home maintenance. 

This is a new one I set up for my coaching (my personal Pinterest board is more expansive with a wider range of topics covered on boards)

Here is a legal firm 

This is a new one by an accountant firm 

This is a female plumber 

This is an architect 

This is one I set up with a home theme and example that would work for anyone in the building and decorating or styling industry - Dream Home

This is a tour guide company

This is a dentist 

This is a hair salon 

This is a mortgage broker 


As I went looking for examples a few came readily to mind since I know the businesses personally. What was striking was how few businesses are making good use of this fantastic resource to stand out from the crowd and show some of their personality and importantly - understanding of the topics that are important to their customers and network.

Pinterest has a lot of uses that can help business with curating their online content and effectively bookmarking and sharing information that is useful in one's own business - and for customers and other members of the community in which one resides.

Business has to be more than one dimensional. We don't work with "customers" our customers are people and they all have interests and needs, and aspirations that Pinterest can help us learn more about and understand. The more we know about our customers interests the better we can serve them. Pinterest is fantastic for uncovering topics of interest we didn't even know we had!

Sharing them can be very powerful.

Just opening a Pinterest account is not enough

Like any social media platform just having an account is not enough. It needs to be active and have something interesting to say. People follow people and that means following those people on Pinterest who have good habits of pinning stuff that is a match with your interests that you want to share.

When you understand the personas of your client segments then this becomes much easier to fathom how to make your selections of which boards to follow. Sometimes you might want to only follow particular boards - for example, someone might have a lot of craft boards that are not what you like but they also have a good board of quotations, so you might follow that. Keep in mind a lot of people pin quotations that are just bad thinking so pick well.

The other aspect that many who are using Pinterest have still not yet mastered, is to make their account work for them to drive traffic to their website. You can repin other pins but it is important to also use your own blog posts and articles that showcase your expertise, and optimise these for SEO and link them back to your own website.

Think Niche


Pinterest is a great place to find out how to do things. How to learn things, how to save money, how to discover new things you didn't know about. Great for planning trips, or creating boards for a vision or setting goals, or getting some inspiration on what things you might like to set for goals later.

It is the ultimate window shopping platform that you can "buy" things on without spending money and research against other things in the market. You can save your finds and refer back to them later - and Pinterest will even notify you if something you have pinned with a price, comes on sale.

And remember, the more niche the interest - the more popular it will be with people who love that topic and find it hard to get good information and resources on it.


Work Out A Strategy For Using Pinterest



Again, just like other social media platforms, a business needs a strategy for making the most of Pinterest.

Spend some time and get help you need to get started the right way. This should be just a part of your overall marketing plan that incorporates your online activity.

While a lot of what is typically pinned to Pinterest is cooking recipes and handy crafts ( all good skills that can save you money and be useful), it doesn't  have to be just about nail polish and fitness articles.  Pinterest boards can be just as easily set up for historical notes for academics, stock market monitoring, investment education, sales training, business development, the list is endless and the only real restriction to how useful it can be is our imagination.

Related post:

Pinterest for builders, architects, landscape, designers and tradies 



Like to discuss your business? Contact Lindy Asimus on 0403 365 855 or use the contact form on this page. Lindy Asimus Business Coaching Subscribe to Actionbites Blog

Wednesday, March 11, 2015

Lift Productivity In Your Business With This Knowledge


Business owners are always conscious of the money going out in the business. They want to get good value from every dollar spent. When it comes to productivity though, it can be hard to see if the money the business is giving a good return on the expense. They would do well to pay attention to also what the hidden cost of not spending some money might have in terms of productivity gains being stifled.

"On average, Australian workers spend 16% of their day 
on activities that waste their time and effort."


How do you measure productivity within your team?

Some statistics I came by recently are from an ongoing series of surveys with responses gathered from 2100 individuals across seven Australian industries. The findings were quite interesting and held what I think will surprise a lot of business owners.

Top Time Wasters In Business
The top three areas where time is lost in business is in these areas:


  1. People can't get on with their work due to delays waiting for someone with more authority to review their work, or waiting for additional input from other parties. (16%)
  2. Time-wasting emails (15%)
  3. Technology waiting time. (13%)

Not All Employees Are Equally Productive
There is a tendency for some business owners to equate time spent on the job with productivity. In fact the survey results show this is quite wrong. 

There is no correlation between time at work and productivity. Indeed, the least productive employees often spend the most time at work! 

The most productive employees are particularly likely to be wasting time waiting on technology.
The least productive group are wasting their time in unproductive meetings

Qualities of productive employees and unproductive employees were striking to say the least. As shown in the survey, despite the gender pay gap and the difficulty older people have in getting employment, the most productive workers were more likely to be female and older workers. 

productive employees characteristics
Characteristics of Most Productive Employees

unproductive employees characteristics
Characteristics of Least Productive Employees


Yet typically the recruiting processes commonly followed are likely to screen out those very people who are potentially MOST productive employees!

Productivity By Industry
These industries represent those surveyed and this is their productivity ranking.

productivity by industry australian EY survey

Declining productivity

Where productivity has declined over time, the reasons employees cite for this are issues controlled by management. While of these four reason given, one is defined as poor management communication, the other three can also relate to a communication issue.

Workers attributed productivity declines to:
  • Poor management
  • Lack of motivation and incentives
  • Staff being treated poorly
  • Poor management communication

The Role of Managers In Productivity

While it may be the individual workers' combined efforts that lead to higher productivity, getting the best from the team is a job for and a reflection of the owner and manager.

Killers of high productivity

  • Needless complexity
  • No environment that values and provides training 
  • Tasks given to employees, but not the authority required to go with the responsibility
  • No performance management strategy
  • No vision for the employees to buy into
  • Time wastage due to inadequate technology


Productivity Improvement: The Upside

As you can see from these sets of data, the gains in productivity can be huge by just improving some areas of business.

That means taking stock of what's happening in the business, and taking steps to improve the efficacy of the business, and the competence of the management, and the flexibility to adapt to a changing marketplace.

That's good news for those businesses willing to improve their productivity and face their own internal devils.

Related:
Business articles 




Like to discuss your business? Contact Lindy Asimus on 0403 365 855 or use the contact form on this page. Lindy Asimus Business Coaching

  Subscribe to Actionbites Blog

Tuesday, January 20, 2015

Marketing For The Year You Live In

Gary Vaynerchuk is an interesting character. He doesn't pull his punches and his language can be a bit in-your-face but his thinking is spot on - and contains no fluff.

Too many businesses are doing 'marketing' that feels good to them - not what feels good to customers.  Customers are looking for new things and new ways of getting their information so your marketing should be meeting them where they are not where your head is and what's comfortable for you.

 
  

Many business owners are still confused about all the changes that have happened with the growth of online tools and social media.

These things are not going away. Your business needs you to understand the new business marketplace and customer needs so you can address them in a practical way and be relevant - and proximate - to your customers.

This is a basic requirement for business now. 
  

Monday, January 05, 2015

Resolutions Versus Goals: The Difference

Resolutions Not The Same As Goals 

These terms are often confused, and many think that making a resolution is the same as setting a goal. Worse - these resolutions are often made without a clear understanding how to make them work effectively, and precisely what they are an undertaking to do. So when they fail ... it firms up any belief that we might have or secretly suspect, that "Goals/Resolutions don't work".

People work.

Goals and resolutions both, are just methods used to facilitate a desired outcome. One in the longer term (future) and one that happens right now!

So goals and resolutions are not the same thing. But how do they differ?

To make a resolution is to decide right now to do something or stop doing something. It takes no planning - any consideration is already done.

Setting goals effectively requires planning, determining the ecology of the goal - so that you achieving one goal doesn't cost you in other ways you didn't expect.

Goals should ideally be part of a comprehensive plan to improve all areas of life so that they are compatible and not counter productive.

That means attention to detail on:
  • What you want to set as a goal and achieve
  • Time frame in which to do it 
  • That it is reasonable and has some capacity to be achievable
  • That you have the resources available to achieve the goal
  • That you have a way to know when you have achieved the goal and 
  • HOW you will go about achieving the goal - the steps needed. 


By contrast a resolution we can decide to do right now.

It is a determination to stop doing something we are doing now. Or start doing something we are not doing now.

Resolutions work hand-in-hand with goals.

Here's an example. We may have a goal to makeover our home in a new design. But we don't have the money to do everything at once so we may work on the goal and in the process resolve to:
  • Get rid of old boxes from the garage that have been there since the last move. 
  • Throw out or give away clothing that is in the closet that does not fit any more. 
  • Ensure that everything we keep has a place for it to be stored easily and make that space for it.
By following through on these resolutions that we can do right now, we are also working toward making our goal happen. 

Another example might be to set a goal to lose weight.  That's not going to happen all at once and will need some planning and goals set to formulate a way for this to be achieved. 

But in the meantime we can resolve to: 
  • Stop buying packets of snack food at the supermarket (reduce temptation at home)
  • Have three meals a day
  • Keep some nuts or carrot sticks in the refrigerator in case you feel like a snack
  • Cook meals 
  • Not buy takeaway dinners 
  • Buy vegetables and fixings for making meals from scratch. 
  • Learn how to cook 3 new recipes to empower us to have healthy meals (if we have not been cooking until now)

Resolutions - Make Them Easy To Be Good At! 

Resolutions don't have to be hard. Make them easy things that you can see work and get practice at achieving the things you promise yourself when you resolved to do that thing, (or to stop doing that thing).

Small Changes Big Impact 

It is amazing how much progress we can make to improving our life just by starting with a resolve to tidy up all those easy things that are just minor annoyances in life or subtle changes in our habits that have been stopping us from having our life be the way we would prefer.

Sure there may be big things too. A resolution carried out gives us confidence in our ability to do what we say we will do. That's important to maintain our credibility with others but perhaps even MORE important that we know we can rely on our word to ourselves.

So - what's the easy thing you can resolve to do today that will make a difference to your success this year?

Related articles on Goals






Like to discuss your business?
Contact Lindy Asimus on 0403 365 855 or use the contact form on this page.
 Lindy Asimus Business Coaching
Subscribe to Actionbites Blog

Saturday, December 20, 2014

This Help All Business Needs On Social Media Marketing


 Many business owners are active online to some degree. They have listened to a webinar about online marketing or attended a workshop or some other event where the idea of being on social media for marketing has been the topic pushed at them.

Then they come to this point, which was explained very succinctly recently in an email I received.

"Generally I am finding that there is so much information out there, it's hard to figure out where to concentrate on for small wins, where improvements can be made with the website/ social media channels etc, marketing plan and so forth

As mentioned I am really trying to read and read and read when possible but some guidance / coaching is probably going to help me reach my goals a lot sooner"

Points for this business owner being perceptive enough to know that trying to do it all alone can be both a false economy and a source of needless confusion and frustration. 

Are you feeling lost in the maze? 

What all business needs to know on using social media marketing 

Integration

Your website is integral to your business presence online.  That means that it must be effective not just on the page for visitors but also "in the back" where Google reads it.   

Your efforts to promote your business online can't be spent all on promoting online properties you don't own. If you want to promote Facebook, get a job there, don't do your work for them on your business Page free and imagine that they can't take it away in a moment. They can and they might. Meanwhile you can use it all you like but don't build your whole presence on a rented platform. 

Integrating your website with your social media platforms means that your social efforts are captured with your website and customers can find their way to your site for more information, to check you out and to see that you are the real deal! Trust is a high value commodity online and one of the things that you and your business needs is the means to develop trust. That's where social media can help. 


Audience (Really Your Online Network)

Well let me start by saying "audience" is definitely the wrong word for what you are building. It's wrong because at the most basic level, broadcasting to your online network is not the thing. 

Before you can occasionally broadcast a promotion, you need a network of people who are willing and interested in following you and receiving your updates, and people are interested in people who are interested in them.  That comes way before you can effectively build your useful network of eyes (people) to see your offers. 

There is no shortcut to this. Engagement is essential.

If you have a high level of traffic into your business then you can begin to build your online network with those who are already familiar with and like what you do. 


Message

Knowing clearly what the single message is that you want people to know about your business is vital to being able to create the types of content and target that message to get to the people who want to know about it. 

If your products and services are geared to satisfying customers who are male, 30 - 50 and single then your message is going to be significantly different and needs to be in front of another set of people than if you were looking to develop a network of senior citizens with an interest in buying a retirement unit. 

For social media your business can use successfully, you need a clear message and a clear persona of who your content is meant to delight and help solve their plight.  

Content 

It's fantastic that we all have cameras  with us now everywhere we go. What's not so good is the confusion that this can bring about. Your products and services need more than just Instagram photos to show them off well.  Some products are easier than others to capture well in an image. Professional images need to be a priority for some uses online. That's your website, your promotional material and some other work you might want to share as a template that you can adapt and re-use.  If you are selling meals, professional product photography is an art form. Not an iPhone filter. 

Building trust is not what you get with stock photos on your website of people who don't work there. It's like a high resolution statement that your business is not to be trusted. 

Graphic design in the form of banners and marketing collateral will make you stand out as well prepared and fastidious, and your own photos taken through the day supplement these to show you as being real. 

The topics you will write about, the articles that you curate and share with a comment, all of these add up to elements of your content and context marketing. This is a critical part of your online marketing strategy and needs proper resourcing and skills, and experience to do well. 

Platform

Don't like Twitter but like Facebook? That may be irrelevant. If your people who love what you do and are potential customers love Instagram, you better learn to like it too.  Remember this social thing is not about playing on Facebook, it is work and it is about having your business in the right place at the right time for the right people. I notice that when people tell me they don't like a platform, it follows that they don't understand it and have no idea how to use it properly. Opportunity, once it is seen, is hard not to like. 

Online is alive too. 

No matter how much we might like being online, many times the people we would like to get to know and develop some influence with are not online. Or not yet on the platforms that we might prefer. Consider how you will bring people online from offline so they can follow you and make your business updates part of their day. Enrolling people to your online properties, signage, promoting online profiles offline... all of these are part of your online business marketing.

Research

It doesn't matter what you know today, there is much you don't know about how to make this work for your business. Whatever you know today, be sure, that it will not be the same a month from now. This online environment changes by the hour. What tricks some are using to work today, will work against businesses tomorrow. Count on that. What won't change is a good strategy. Your tactics might flex, but the strategy will see you through that in good health  Staying up-to-date with these changes is a full time job and not one that many businesses have either the time or the understanding to manage well. 

Research is an ongoing facet of the online marketing space and this must have a place in your marketing process. 

Each of these topics above mean hours and hours of work to prepare, to promote and to get really good at in your business. 

You can try to cover off on all of these things alone, or you get some help to do more and get to your goals faster, and with less hassle.  One more thing help buys us is a fresh set of eyes. That can be just the thing we need to find our way out of the maze that is social marketing. 

Money for jam

Once you have established your working network online, you have the basis of your own business sales channel. You can then feed it and help it grow. 

That's something you can't buy ... but you can fund. 

And it can be amazing!

Related posts:
How to start blogging for business - and what to write about
10 Steps To Local Marketing Online
The Dirty Secrets Business Needs To Know About Social Media
Why You Need To Build Your Mailing List And How To Do It
How To Get Your Local Business Found Online
How-To: Developing A Social Media Strategy For Marketing
Quick & Dirty Business Review
Test Your Website For Roadworthiness
What You Should Know About Social Media For Business




Like help with your business?

  Lindy Asimus Business Coaching
  Subscribe to Actionbites Blog